Subject
title
Proclamation Declaring October 9, 2025, as Ageism Awareness Day in Rockville, Maryland
end

Department
City Clerk/Director of Council Operations Office

Recommendation
Staff recommends that the Mayor and Council read and approve the proclamation.

Discussion
Ageism Awareness Day is an opportunity to draw attention to the impact of ageism in our society and work together to build age-inclusive communities.
Ageism refers to stereotypes (how we think), prejudice (how we feel), and discrimination (how we act) toward others or ourselves based on age. It negatively impacts our health and well-being, our financial security, and the economy. It impacts us at every age.
The good news is that we can do something about it together on Ageism Awareness Day!
Age inclusion is the way forward.
How we view aging impacts where we as a society invest and how we make policy-and we need a shared, realistic view of aging to create solutions that serve us all. We have challenges to tackle and bias against a growing segment of our society-and ourselves, as we age, gets in the way. It’s time to expand our understanding of aging and bring everyone into the tent so we can work together.
Age-inclusion is crucial. Limited, unrealistic views of aging and the “us vs. them” mentality hinder our ability to collaborate and build solutions. This Ageism Awareness Day, help spread the word that aging is a rich and varied experience, but one that unites us, and offers an opportunity to build a society that works for us all-once we get past ageism.
Here are our top priorities for Ageism Awareness Day:
• Raise awareness about ageism’s impact and the importance of age-inclusion
• Encourage and promote member efforts to raise awareness and collaborate
• Flood the internet and media with a realistic picture of aging and tools for change
Source: <https://asaging.org/ageism-awareness/>

Mayor and Council History
This is the second time the Mayor and Council have presented this proclamation.